All right guys welcome back.
Now we've come quite far already.
By now we have taken the time to optimize all of our images to save a plenty of size.
We've also gone ahead and eliminated our render blocking javascript and see a source for the above the
fold content.
Now next up as you can see is reducing the server response time.
Now these are put in a hierarchy meaning they want this on top.
Further to the left does the one with the biggest priority the biggest issue if you will.
So currently we're not having a very good server response time.
If we click on it we can see that it is at zero point seventy eight.
And of course this is also going to depend on where you are trying it from.
Right now we're trying it from London.
And if we go back and we tried the earlier one and would check out this is our very first test a lot
has happened since then we can see that it took off towards one point one second.
Now that's a long time to wait to even get your server going or rather to have a response from the server.
So let's go more in depth to what this actually means and what we can do about it.
So let's get started.
So what is you server response time.
Well in order to know what it is we need to know how it is measured.
Now a server response time is measured by something called Titi FRB time to first bite.
Right.
So whenever your user is coming to your Web site it's going to measure how long it takes before they
receive their first byte their first information.
Right then you know it goes from byte kilobytes megabytes gigabytes et cetera.
So when they receive their first bytes that is when the server has considered giving a response.
And for us right now it takes zero point eight seconds.
And we've had up towards one point one second before the user even gets any response we get to download
anything and that's a long time guys.
So let's go through why this is and what we can do about it.
So the most common issue that we see and the easiest way to resolve it is by having a look at the host
server resources.
Right.
So a host is going to have several different servers from where you put all of the stuff from your Web
sites on and the more space you have on that server the more you can be using for example demanding
plugins adding more of your items et cetera et cetera.
And that is going to dictate how long the response time is.
Now we're using blue hosts right.
And if we have a look at their Web sites we can see that up here who go to hosting.
There are three different sections going on.
Now we are using shared hosting right now and I'm going to explain the difference between these three
and why they matter and I'm going to explain it in a way that I learned in and I think it's really really
handy.
So a shared hosting is basically like having an apartment right now the more people that there is in
the apartment the less space you get because you're all sharing that same space shared hosting is the
same way.
So you basically have a server and they're just going to put a bunch of people into that server and
the less people there is the more space there is for you and your Web site.
The more people there is the less space is for you and the slower the response time is going to be.
And then we have the VPN.
Now Pierce is like living in a dorm you're going to have your own room your own space and it's up to
you how much you decide to use that space but you're always going to have a certain amount of space
available.
Now this is very similar to be -- because you have a server and you're gonna have a certain amount
of sleep you a certain amount of RAM and it's going to be up to you how much you use of it then there's
going to be a limit but you're not dependent on someone else using it.
So it doesn't matter how many people is actually in the house because you still have your own space.
And finally we have the dedicated hosting and that is basically like owning the entire house yourself
right.
It's all you there's no one else there you get all the space you get all the availability for yourself
but as you can imagine as with any house there's mortgages there's rent et cetera et cetera.
And similarly when you own the entire server there's going to be more costs.
So there is a hierarchy for how much these three costs and shared hosting of course being the cheapest
because you're all sharing the space being more expensive and dedicated hosting being the by far most
expensive.
Now these are usually only needed the VIPs and dedicated.
If you have a lot of traffic going on and dedicated it's mostly if you have an extreme amount of traffic
going on you imagine these huge e-commerce website they might need the dedicated hosting.
And also if we're going to the shared hosting which we have right now we can see that there are upgrades
now even with the pro upgrade we get a high performance going on meaning if we hover over here it says
lower service density.
So your website has more resources available and that's really what it is about the available resources
for you and your website.
That's going to dictate the server speed.
OK.
So this is what matters the most when it comes to your server response time.
But of course we're not only limited to the horse's plenty of things we can go through.
But let me go through and go deeper into why this is.
And also what we can do about it.
Now the reason this is the way it is is because Blue Hose is a part of something called the E IGAD endurance
International Group.
And basically that's a big big big company that owns a lot of hosting company like host gator et cetera
et cetera.
If you ever look at their Wikipedia site you can see that they own.
I think it was like 83 different hosting companies right now.
And that is huge.
But it also means that there's a lot of people that is being packed into quite small servers which is
what they are doing.
But we have to know that there are huge benefits to Blu hosts.
I'm going to show you how to optimize the blue host servers further with what we have.
And then you're going to get to see what the other benefits of blu hosts are.
Now I love Blu host I've been using Blue House for a while.
Even Pat Flynn which we've been mimicking so far and been learning from he's using blue host and that
is because they have so many more advantages not all about the speed guys.
So the other thing we also can go ahead and do which we already have done is optimizations such as fixing
our catch.
Meaning we're putting all of our stuff into a catch and then putting it to the user's computer so that
they don't have to download for example our header our images our buttons our designs etc. Each time
rather is going to be on their computer.
So the loading speed is increased also making the images smaller compressions et cetera just making
your website more lightweight.
Okay.
But perhaps the biggest thing and most important thing that we can do to speed up the response time
of fast server is to move our server closer to the user.
And we're gonna do that through something called C the N content delivery network.
Now for the content delivery network you might know about this already but they are so also important
and there are three major wants that I want you to know about.
Now if you're using Blue Hose like we are you're gonna have something called site looks see the N already
available to you in the Blue Hose panels.
I'm going to show you how to activate that.
What an SSL is how SSL works is that in the next lecture but that is one thing that we're going to show
you how to activate now perhaps the biggest one when it comes to a free CDM is CloudFlare.
So in the upcoming election I'm going to show you how to use CloudFlare as well if you want to use that
service which you're probably going to want to and I'm going to explain why in a little bit.
And then finally we have Max CDM which might be the most popular sedan of the mall I believe they have
the most dedicated servers around but they also cost.
But I want you to know that if you're planning on spending money on this I recommend Max CDM.
So in other words by having this different content delivery networks we're gonna put our Web site into
different servers around the world.
So if you have someone who is from a certain part of Asia for example going into your website then they're
going to load your Web site from that Asian server which is going to be so much faster than loading
it from for example Utah I believe blue host is situated in Utah in America.
And this is how we're going to speed up our Web site by using all of these different servers.
So it goes without saying that the more dedicated service they are the higher the content delivery networks
the better it usually is.
CloudFlare has by far the most when it comes to a free CDM and Maxi design has by far the most I believe
just end end of the story.
But they also cost.
So we're gonna go ahead and set that up in the upcoming elections and that is severely going to improve
our server response time.
Now there's one more thing that we're gonna go ahead and check out that is so important and often overlooked
and that is our home and site you are L and what I mean with that specifically is how we write it out.
So for example we might have our ETP and then we have the colon forest at Forest Lodge Robin and Jasper
dot com.
But if we are using on SSL which we will because it's so so important for MCO and also for security
it's gonna look like this is going to look like ETP s cool and call a forward slash forward slash Robin
and Jasper dot com.
But that also means that if someone goes to the regular ETP site they first need to be redirected to
the H TTP s site.
Right.
And this redirection is going to cost us valuable server response time and we don't want that so whenever
we are riding out our website and putting it on the Web we need to make sure that we are putting out
the proper you are L K and what a TTP is and ATP as we're going to go more into the next lecture.
But EDP as I can say I can talk a little bit about because that is gonna be about the security of your
website.
You need that security for a SEO for obvious security reasons and it stands for the s actually stands
for Security and comes from the SSL.
More about that in the upcoming lecture but we also have more things such as if you are using w w w
dot Robin ingests Broadcom or is going to be.
W w w dot your website dot com but you have actually set your website to just simply Robin and Jasper
dot com.
It's the same thing here.
That means that if someone goes into your website using the double use they first need to be directed
to the U or L without the WS.
And that is also going to cost server response time.
So to reduce these what we need to do is make sure that we are giving out the correct yourself.
For example if we are linking from our Facebook if we are linking our content on different websites
etc. and make sure that if we are ranking with the correct your else and we're gonna go through how
to do this in an upcoming lecture.
So in the next lecture I'm gonna show you how to get the H TTP s which you probably have already but
if nothing then I'll show you how to get it and also how to activate the site LOC CDM.
Okay so see in the next lecture guys.