WEBVTT 00:00.180 --> 00:05.520 In this video guys I'm gonna show you how we can spy on competitors model what they're working in order 00:05.520 --> 00:06.890 to get better MCO. 00:06.930 --> 00:08.240 So let's follow along. 00:08.280 --> 00:13.260 So you're on Google you're trying to find content ideas things that you can write about create videos 00:13.260 --> 00:16.080 about write articles about what do you do. 00:16.080 --> 00:22.390 Well first of all let's say that you were to write content around podcasting for example. 00:22.470 --> 00:27.660 Then we would like to find and hire toward the Web site that popular Web site that's already ranking 00:27.660 --> 00:32.460 on Google that is writing or making videos about this topic. 00:32.460 --> 00:40.710 Now what I would do is go to Google and would write something like start a podcast for example. 00:40.740 --> 00:44.720 So I'm interested in finding content around this topic. 00:44.820 --> 00:52.560 Then I will scroll down and I will just skim through these kind of articles and I was just click into 00:52.560 --> 00:58.740 any one of these let's say this one for example how to start a podcast in 2019. 00:58.740 --> 01:06.150 Now if you are on another year and right now let's say 2020 or 2021 you can write that as well of course 01:06.600 --> 01:11.310 but we would like to know which keywords are this article. 01:11.340 --> 01:18.060 This particular article which ranks number three on Google which keywords are this ranking for so that 01:18.060 --> 01:23.430 we can also use these keywords and write a better blog post. 01:23.430 --> 01:24.660 Awesome right. 01:24.660 --> 01:27.970 So what I would suggest you to do is go to this tool. 01:27.990 --> 01:31.330 I have this in the resources for this video of course. 01:31.440 --> 01:37.890 It's called Uber suggest a tool that is created by a guy called need Patel and is totally for free to 01:37.890 --> 01:38.480 use. 01:38.490 --> 01:42.920 So what I would suggest you to do is basically just copy it is you URL. 01:43.170 --> 01:45.530 I would just copy this piece of the URL. 01:46.180 --> 01:51.000 I'm going to copy it out to my computer and I will go to this Web site Uber suggests and then I will 01:51.000 --> 01:57.890 just paste that Web site in just a plain Web site and see which keywords are these Web sites ranking 01:57.890 --> 01:58.360 form. 01:58.470 --> 02:00.330 And then we just click on search here. 02:00.420 --> 02:05.070 So the information that we're getting from Uber suggests is organic keywords. 02:05.070 --> 02:07.740 How many organic keywords are they ranking for. 02:08.010 --> 02:14.880 And you can see that's smart passive income made by Pat Flynn its ranking for over forty five thousand 02:15.030 --> 02:17.160 keywords which is it's incredible. 02:17.190 --> 02:20.880 He's having a lot of articles a lot of blog posts here on his blog. 02:20.880 --> 02:27.210 But as you can see also he's getting organic traffic a month about fifty three thousand people are visiting 02:27.210 --> 02:29.900 his Web site every single month. 02:29.910 --> 02:34.710 I mean that is if my math is pretty correct here about two thousand a day. 02:34.710 --> 02:36.540 People who is coming to his Web site. 02:36.570 --> 02:37.490 Awesome. 02:37.500 --> 02:42.840 So here you can see also the visitors over the month and you can see that is increasing every month 02:42.840 --> 02:43.040 here. 02:43.050 --> 02:49.620 Right now you are also able to see if you would like to run some kind of advertising paid advertising 02:49.650 --> 02:55.560 on your Web site or for your products and services et cetera you could use this tool very handy to see 02:55.710 --> 03:02.910 which keywords that he is ranking for trying to rank for with his advertising and also the amount of 03:02.910 --> 03:05.850 money that he is paying for his ads cost. 03:05.850 --> 03:09.940 Now you can see that he is running no paid ads to his Web site. 03:09.940 --> 03:16.290 He is purely yes going for organic as CEO traffic which we are also doing in this course. 03:16.290 --> 03:22.200 So if I'm scrolling down here we're also able to on some Web sites see the back links. 03:22.200 --> 03:25.330 We will talk later on in this course about back links. 03:25.350 --> 03:29.620 We're also able to see the domain score for some Web sites here actually. 03:29.630 --> 03:34.510 How well they are ranking within their niche and then referring domains. 03:34.590 --> 03:41.280 This is more like people who have referred this domain and already has and a 230 for their Web site 03:41.280 --> 03:42.380 for example. 03:42.510 --> 03:45.860 And then you can see the organic traffic value here. 03:45.870 --> 03:52.530 Now this has more to do with advertising so it's not essential for us right now but scrolling down here 03:52.920 --> 03:58.800 you can also see over time here as CEO ranking Gazi that his Web site is performing even better so this 03:58.800 --> 04:00.270 could be a great Web site. 04:00.390 --> 04:06.630 If we were running like podcasts or would like to write articles about podcasting or passive income 04:06.660 --> 04:12.420 or something like that something around that topic this website would be awesome to model. 04:12.450 --> 04:19.650 So scrolling down here we are able to actually see which of his blog posts or an article and basically 04:19.830 --> 04:27.150 pages on his Web site is driving the most amount of traffic so we can model what he's doing and also 04:27.330 --> 04:33.030 generate more traffic to our Web site so he can see that the first article that is really driving the 04:33.030 --> 04:39.450 most traffic to his Web site every single month is smart affiliate marketing strategies for 2018. 04:39.480 --> 04:39.870 Awesome. 04:39.870 --> 04:42.060 Then we know that that is great information. 04:42.060 --> 04:49.740 You can see that it's out ranking all of the other sites actually with thirty six thousand monthly visitors 04:50.070 --> 04:52.120 using great SEO. 04:52.170 --> 04:57.900 We could really go into this article to read out a lot of information of this article and then you can 04:57.900 --> 05:01.630 also go to the next one for example to start a podcast awesome. 05:01.630 --> 05:05.860 We would like to write an article about podcasts on our blog for example. 05:05.860 --> 05:11.460 What do you do then is you click this view all and you scroll down on the Web site. 05:11.500 --> 05:19.390 Then you are able for this article to see all the keywords that this article is a ranking for on Google. 05:19.390 --> 05:20.620 How cool right. 05:20.620 --> 05:22.840 You can also see the position here. 05:22.840 --> 05:29.170 So you were able to see how many monthly searches this is getting starting a podcast. 05:29.160 --> 05:33.070 For example you can see that the search volume is eight thousand and one hundred and the. 05:33.090 --> 05:39.940 Then you're able to see how many visitors of these eight thousand one hundred that this article is getting 05:40.060 --> 05:42.030 which is two thousand four hundred sixty two. 05:42.100 --> 05:45.150 Value of ranking high on Google. 05:45.160 --> 05:52.360 You're also able to see all the other keywords that this article and blog post is a ranking for on Google 05:52.390 --> 05:57.220 by keywords so you can see podcasts How to Start for example. 05:57.220 --> 06:03.010 Now you could definitely create an article around a podcast How to start and tried to rank for that 06:03.010 --> 06:07.830 phrase but what you would like to do is then go into that article. 06:07.840 --> 06:14.170 This particular article open it up in a new tab for example and then you scan through this article read 06:14.170 --> 06:20.540 it word by word and see do you have the knowledge to write the same kind of article. 06:20.540 --> 06:27.580 Note This is a really long article you can see that is has a lot of back links etc. Basically back linking 06:27.580 --> 06:33.520 to maybe other websites etc. But as you can see this is a really thorough article. 06:33.520 --> 06:38.590 But what you can take from this is you can write the same kind of article. 06:38.680 --> 06:44.950 Don't just copy and paste the same article on your website that is black hat SEO doesn't work. 06:44.950 --> 06:47.400 Your website will get banned eventually. 06:47.800 --> 06:50.190 What you would like to do is take this article. 06:50.260 --> 06:53.940 Look through it and see how can you write it better. 06:54.010 --> 07:00.280 If this article is around two or three thousand words how could you write three or four thousand word 07:00.370 --> 07:07.810 article and make it more engaging and more powerful and more helpful for the users who coming to your 07:07.890 --> 07:15.220 website so you can definitely go into Uber suggests go into any article just scan through here. 07:15.220 --> 07:20.770 What kind of keywords what kind of long tail keywords or what kind of like short tail keywords are these 07:20.770 --> 07:24.300 blog posts ranking for you can see the position here. 07:24.310 --> 07:30.040 You can also see how many monthly searches this term is getting these keywords is getting by just looking 07:30.040 --> 07:36.760 at this column here and you can also see the estimate visits that any of these keywords is driving from 07:36.790 --> 07:41.530 Google directly to this blog article by looking on this column. 07:41.560 --> 07:47.290 Now we can do this with any of these blog posts and this will generate some good ideas for you on which 07:47.290 --> 07:50.020 keywords that you are able to rank for. 07:50.080 --> 07:54.760 If you're creating better valuable content for your readers. 07:54.760 --> 07:59.140 So what I suggest you to do is before we do anything. 07:59.140 --> 08:05.560 Go to google search for particular keywords that you're interested in and try to find websites within 08:05.560 --> 08:11.230 your niche websites which are already having higher toward the own Google which are ranking for a lot 08:11.230 --> 08:13.520 of keywords within your niche. 08:13.600 --> 08:20.610 Go to those Web sites copied a U or L the name of the Web site pay studying here for example Apple dot 08:20.620 --> 08:23.490 com for example go for a search. 08:23.560 --> 08:25.740 Scroll down on this Web site. 08:25.750 --> 08:31.360 Once you've got all the statistics and just go through the top pages here and scroll down all the way 08:31.360 --> 08:38.350 to top SEO pages and then you can view all by the page here by clicking view all. 08:38.470 --> 08:44.170 And then you're able if you're scrolling down a little bit to see which keywords are this page ranking 08:44.170 --> 08:47.560 for on Google go into that article. 08:47.920 --> 08:55.180 Rewrite this article make it more powerful more engaging and longer so that you eventually are able 08:55.180 --> 08:57.700 to rank this page on Google. 08:57.700 --> 09:02.020 So go and use Uber suggest link into resources and good luck. 09:02.020 --> 09:04.450 Now guys I'll see you in the next video.