WEBVTT

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Welcome to the on page SEO section of the course.

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Now on page eight, SEO is about optimizing your site so that Google's algorithm knows exactly what

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your site is about.

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So any changes that we make on this website in order to improve its visibility in the search engines

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is called on page SEO.

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So our goal right here is to make sure that this article, this blog post, if we're writing, is going

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to appear in the search result for when someone searches for minimalist PowerPoint template.

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We know this is a good keyword because we've already done the research and know that it gets 10000 to

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100000 searches per month.

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So what we need to do is optimize this entire post to make sure that Google knows that it's about minimalist

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PowerPoint templates so that we can appear in these search results for minimalist PowerPoint template.

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And so far, the only optimizations we've done is to set the title, which we have here, the very key

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word.

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And we've also formatted our post so that it has a great reading experience.

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Remember, user experience is super important for Google, but we need to do further optimizations in

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order for Google's algorithm to properly understand that this is about minimalist PowerPoint templates

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and we should appear with this specific page as a search result for when someone searches for minimalist

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PowerPoint template.

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So let's start doing our own page optimizations, starting with the URL.

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See you in the next lecture.